Privacy Policy
Effective Date: November 4, 2019
Last Updated: November 5, 2024
LACOSTE USA, Inc., LACOSTE OPERATIONS S.A. and Lacoste S.A. (hereinafter collectively referred to as “Lacoste”) respect your privacy and are committed to maintaining and using your information responsibly. Except as otherwise mentioned below, this privacy policy only addresses the use and disclosure of information we collect from you on this web site, located at http://www.lacoste.com/us/ (the “Site”). By visiting the Site you are accepting the practices described in this privacy policy.
We collect personal information, which is information that identifies, relates to, describes, references, is reasonably capable of being associated with, or can reasonably be linked, directly or indirectly, to an individual or household. We have collected the following personal information from visitors to our Site
Category of personal information:
Identifiers, which may include name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers
Source(s)
Directly from you
Indirectly from you (e.g., from observing your actions on our Site)
From third party service provider, such as a data analytics provider
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to respond to an inquiry or process your order
Disclosure to third parties
Sale to: advertising networks
Disclosure for business purposes to: internet service providers, payment processors
Category of personal information :
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)), which may include name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information
Source(s)
Directly from you
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to respond to an inquiry or process your order
Disclosure to third parties
Disclosure for business purposes to: internet service providers, payment processors
Category of personal information
Protected classification characteristics under California or federal law, which may include age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information)
Source(s)
Directly from you
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to process employment applications or to provide targeted advertising
Category of personal information
Professional or employment-related information, which may include current or past job history or performance evaluations
Source(s)
Directly from you
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to process employment applications
Disclosure to third parties
Disclosure for business purposes to: background check providers
Category of personal information
Commercial information, which may include records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies
Source(s)
Directly from you
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to respond to an inquiry or process your order
Disclosure to third parties
Disclosure for business purposes to: payment processors, delivery services
Category of personal information
Internet or other similar network activity, which may include browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement
Source(s)
Indirectly from you (e.g., from observing your actions on our Site)
From third party service provider, such as a data analytics provider
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to provide targeted advertising
Disclosure to third parties
Sale to: advertising networks
Disclosure for business purposes to: internet service providers, payment processors
Category of personal information
Geolocation data, which may include physical location or movements
Source(s)
Directly from you
Purpose(s)
To fulfill or meet the reason you provided the information, , e.g., to respond to an inquiry, process your order, or provide targeted advertising
Disclosure to third parties
Sale to: advertising networks
Disclosure for business purposes to: internet service providers, payment processors
Category of personal information
Inferences drawn from other personal information, which may include a profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes
Source(s)
Indirectly from you (e.g., from observing your actions on our Site)
From third party service provider, such as a data analytics provider
Purpose(s)
To fulfill or meet the reason you provided the information, e.g., to provide targeted advertising
Disclosure to third parties
Sale to: advertising networks
Disclosure for business purposes to: internet service providers, payment processors
We collect the following specific pieces of personal information:
• First and last name
• Email address
• Mailing address
• Phone number
• Date of birth
• Credit card information
• Billing information
• IP address
• Data collected via cookies or pixels, web beacons or other technical mechanisms, such as the products or services that you view
• Demographic information, such as your gender, age, zip code and interests
• Geolocation data, if you choose to allow our Site to track your location or if your personal information indicates a certain geographic location
We may use your personal information that is collected on the Site primarily for the following purposes:
• To keep track of any purchase made by you, or to otherwise deliver products that you purchase;
• To alert you to special offers, updated information and other new services from Lacoste, or other third parties, or to forward promotional materials;
• To complete a transaction or service requested by you;
• To market products or services that we believe may be of interest to you, or which may be available in your area of residence;
• To conduct marketing analysis and deliver you with content or features that we believe may assist you or otherwise be of interest to you;
• To tie your personal information to your non-personal information or demographic information in order to provide you with recommendations for products or services that are based on your interests, your age or your location;
• To fulfill the terms of a promotion;
• To ensure the Site is relevant to your needs;
• To help us create and publish content most relevant to you;
• To administer our Site, or anticipate and resolve problems with the Site;
• To notify you about a material change to this privacy policy or the Terms of Use Agreement, if necessary;
• To allow you access to limited-entry areas of the Site; and
• To contact you in response to sign up forms such as Contact Us or if you inquire about the status of an order.
We will not collect additional personal information or use the personal information we have collected for materially different, unrelated, or incompatible purposes without providing you notice. This privacy policy in no way restricts or limits our collection and use of non-personal information, aggregate data or de-identified information, and we may share it with third parties for a variety of purposes, including to help us better understand our customer needs, and to improve our Site and services for advertising and marketing purposes.
Please note that we may sell your personal information to a third-party.
We may disclose your personal information to a third-party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performance of the contract. We may share, disclose or sell your personal information to the following categories of third parties in the following instances:
i. To affiliates, strategic partners, agents, third party marketers or other unaffiliated parties who are offering products or services that we believe may be of interest to you or who require your personal for research, administrative and/or internal business purposes. These parties may use this information to contact you with an offer or advertisement related to a product or service, or they may use such information for their own research, administration or business purposes. When we share your information with these parties, we seek to ensure that the party with whom we share the information will maintain it securely and in accordance with the applicable laws. For instance, we have a partnership with a service provider that provides an instant and always-on first line of support. If you want to access its or any other parties’ privacy policy you can contact us.
ii. To unaffiliated third-party service providers, agents or independent contractors who help us maintain our Site and provide other administrative or marketing services to us (including, but not limited to, order processing and fulfillment, providing customer service, maintaining and analyzing data, sending customer communications on Lacoste's behalf, and entry collection, winner selection and prize fulfillment for contests, sweepstakes and other promotions). We seek to ensure that these unaffiliated third parties will not use the personal information for any other purpose than to provide the administrative services for which they are responsible. Because such unaffiliated third-party service providers that help us administer our Site will have access to users' personal information, if you do not wish for our unaffiliated third-party service providers to have access to your information, please do not register or submit any personal information to us.
iii. To comply with the law or in the good faith belief that such action is necessary in order to conform to the requirements of law or comply with legal process served on us, protect and defend our rights or property, including the rights and property of Lacoste or act in urgent circumstances to protect the personal safety of our end users.
iv. To third parties as part of any direct or indirect corporate reorganization process including, but not limited to, mergers, acquisitions, and sales of all or substantially all of our assets.
v. To track and analyze non-identifying and aggregate usage and volume statistical information from our visitors and customers and provide such information to third party data analytics providers.
vi. To protect against potential fraud, we may verify with third parties the information collected from the Site. In the course of such verification, we may receive personal information about you from such services. In particular, if you use a credit card or debit card to purchase services with us, we may use card authorization and fraud screening services to verify that your card information and address matches the information that you supplied to us, and that the card has not been reported as lost or stolen.
Except as described in this privacy policy or at the time we request the information, we do not otherwise use, share or otherwise disclose your personal information to any third parties.
We use advertisers, third party ad networks and other advertising companies to serve advertisements on and off our websites. These third parties use cookies and similar technologies to collect or receive information from our websites and elsewhere on the Internet and use that information to provide you with targeted ads. The Network Advertising Initiative offers a means to opt-out of a number of advertising cookies. Please visit http://optout.networkadvertising.org/?c=1 to learn more. Note that opting-out does not mean you will no longer receive online advertising. It does mean that the company or companies from which you opted-out will no longer deliver ads tailored to your preferences and usage patterns.
We may send you communications or data regarding the Site, including but not limited to (i) notices about your use of the Site, including any notices concerning violations of use, (ii) updates, and (iii) information or materials regarding transactions, products and/or services purchased or selected by you. By using and/or registering with the Site, you agree to receive this type of transactional communication from us. To remove yourself from our email list, please email customerservice-us@lacoste.com.
Note however, that some email messages may be more commercial in nature, as they may advertise a feature of our Site or services, a product or service we believe that you may be interested in, or otherwise discuss a marketing campaign or promotion offered by Lacoste. We give you the opportunity to opt-out of receiving these commercial emails from us by following the opt-out instructions provided in the message.
If you give us your cell phone number, we may ask you to sign-up for our text message program. In the event you sign-up for such a program and would like to be unsubscribed, you may reply with the message “STOP”. Please note you may receive more messages before your STOP request is fully processed. Message and data rates may apply.
This statement applies solely to information collected on the Site. The Site may contain links to other web sites. We are not responsible for the privacy practices or the content of these other web sites.
In the event that all or part of our assets are sold or acquired by another party, or in the event of a merger, you grant us the right to assign the personal and non-personal information collected via the Site.
We reserve the right to change this privacy policy from time to time. When we do, we will also revise the "last updated" date at the top of this privacy policy. For any material changes to this privacy policy, we will attempt to obtain your consent before implementing the change by sending a notice to the primary email address specified in your account and/or by placing a prominent notice on the Site.
No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us and you understand that any information that you transfer to Lacoste is done at your own risk. Once we receive your transmission, we make reasonable efforts to ensure security on our systems. We use firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered or destroyed by breach of such firewalls and secure server software.
If we learn of a security systems breach we may attempt to notify you electronically so that you can take appropriate protective steps. By using the Site or providing personal information to us you agree that we can communicate with you electronically regarding security, privacy and administrative issues relating to your use of this Site. We may post a notice on our Site if a security breach occurs. We may also send an email to you at the email address you have provided to us in these circumstances. Depending on where you live, you may have a legal right to receive notice of a security breach in writing.
Pursuant to CCPA as amended by CPRA, California consumers have the following rights:
• Right to know
You have the right to request information about the categories and specific pieces of personal information we have collected about you, as well as the categories of sources from which such information is collected, the purpose for collecting such information, and the categories of third parties with whom we share such information. Please see section 1 above.
You have the right to request information about our sale or disclosure for business purposes of your personal information to third parties in the preceding 12 months. Please see sections 1 and 3 above.
• Right to delete
You have the right to request the deletion of your personal information.
• Right to non-discrimination
You have the right to not be discriminated against for exercising any of these rights.
• Right to opt-out
You have the right to opt-out of the sale or sharing of your personal information.
• Right to correct
You have the right to correct inaccurate personal information that we may have about you.
• Right to limit
You have the right to limit the use and disclosure of sensitive personal information that we may have collected about you.
Additionally, California Civil Code Section 1798.83 permits our visitors who are California residents to request certain information regarding Lacoste's disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us using the contact information provided below and put “Shine the Light” in the subject line of your request.
If you would like to exercise one or more of the rights above, please contact us using the contact information provided in section 11. You may designate an authorized agent to make a request on your behalf. Such authorized agent must be registered with the California Secretary of State. We may deny a request from an agent that does not submit proof that they have been authorized by you to act on your behalf.
We may need to confirm your verifiable consumer request before completing your request, and, for example, may ask for you to confirm data points we already have about you. We will only use personal data provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.
If you have any questions, comments or concerns about this privacy policy, please contact us:
Lacoste USA
551 Madison Avenue
New York, NY 10022
customerservice-us@lacoste.com
Toll free phone: 800-452-2678
Onsite: https://www.lacoste.com/us/contactus